Forbes: Best Practices For Consulting Firms Exploring Large Language Models

Hangar 75 CEO Ian Wilding's recent article ‘Best Practices For Consulting Firms Exploring Large Language Models’ was published on Forbes.com.

Summary of Article

Large language models (LLMs) present both a challenge and an opportunity for consulting firms, as they transform how data is analyzed and insights are generated. Ian Wilding argues that firms that fail to integrate AI in a differentiated way risk losing relevance, while those that rely on commoditized solutions will struggle to stand out. The key to maintaining a competitive edge lies in leveraging institutional knowledge and proprietary data to ensure AI reflects a firm’s unique expertise. More than just efficiency tools, LLMs should serve as enablers of innovation, driving measurable outcomes such as revenue growth, cost reduction, and operational efficiencies.

To sustain their value in an AI-driven landscape, consulting firms must focus on both differentiation and protection. Wilding emphasizes that firms should build bespoke AI models trained on proprietary datasets to safeguard their intellectual DNA. Additionally, they must establish robust data protection measures, including encryption, ethical frameworks, and AI-driven compliance monitoring, to maintain client trust. Transparency is crucial, with firms needing to communicate how AI processes data and ensures security. Protecting unique methodologies and insights through tailored AI architectures allows firms to amplify their impact without losing their competitive advantage.

Ultimately, consulting firms must avoid the commoditization trap by adopting AI in a way that enhances—not replaces—their strategic expertise. Rather than hesitating or mimicking competitors, successful firms will use LLMs to drive transformative results for their clients. Wilding concludes that the future belongs to firms that blend AI with their legacy of experience to deliver unparalleled value. Those who act boldly and decisively will redefine the industry, setting a new standard for AI-driven consulting.

The full article can be viewed here.


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